23 Vetted B2B SaaS SEO Agencies & Consultants That Actually Drive Revenue (2025)

As an SEO myself, I can’t imagine how hard it is to find a consultant or agency with all the sh*t that’s out there.

I’ve heard horror stories from clients and other SEOs who had terrible experiences working with some of the “agencies” and “experts” in the industry.

Things like empty promises, monthly ranking reports that don’t tell you anything, and “just wait 3 more months — SEO takes time!”

At this point, SEOs are almost associated with snake oil salesmen with all the scams.

That’s why I put this list together. I want to help you find an SEO partner who actually specializes in SaaS and knows what they’re doing.

I’ve either worked with these companies directly, heard from others about the results they achieved, or just have seen their work firsthand.

So, without further adieu, here are the top SaaS SEO agencies and consultants you should know.

The Top B2B SaaS SEO Agencies and Consultants

1. Taylor Scher Consulting (Best for Startups and Mid-Sized Companies)

This wouldn’t be a “best-of” list if I didn’t include myself.

Humbly speaking, of course — I’ve been working as an SEO consultant for B2B SaaS for around 5 years now.

I primarily work in tech verticals like HR Tech and MedTech, but I’ve also worked with companies in verticals like:

• Fintech
• Edtech
• MarTech
• Analytics

I like to think of my approach to SEO as different from what’s commonly offered.

Instead of focusing on rankings and traffic (and telling you your SEO needs 3 more months), I practice SEO that prioritizes your pipeline.

Whether that’s demos, trials, signups, or even MQLs, I set achievable goals with my clients right from the start that prioritize revenue growth at a much lower acquisition cost.

My engagements are always tailored to each SaaS company that I work with. My process stays similar, but each step is built to fit your unique needs.

Instead of using keyword research tools to find content topics, I blend audience research with your product solutions to find topics more likely to generate results.

I don’t pursue vanity metrics like traffic and rankings. My main focus is revenue, leads, and conversions (metrics that matter).

To give you a better idea of how my campaigns work, here’s an article that talks about common SEO strategies I use for B2B SaaS.

In addition to providing consulting, I also work as a fractional SEO for those who need more of a hands-on role and not just strategy support.

That means owning, executing, and adapting my strategies throughout the engagement to deliver the results you need.

I’ll engage with your team when needed and I’m available through Teams, Slack, and other async platforms to answer questions as needed.

You’ll always know what we’re doing, what’s next, and why. 

And you’ll work directly with me, so there’s no confusion or mixed signals.

If you value effective communication, strategic clarity, and conversions, we’ll get along perfectly.

2. Omniscient Digital (Best GEO Specific Agency)

Omniscient Digital is one of the top choices for B2B SaaS companies looking to drive meaningful growth through SEO and content strategy. 

The agency is trusted by brands like SAP, Adobe, Loom, and Asana, and has built a strong reputation for turning organic visibility into real business outcomes.

With Omniscient, every engagement starts with strategy, including understanding business goals, mapping audience intent, and building content that speaks to what buyers actually need. 

That way, their work always ties back to revenue. So there’s no filler or fluff.

For example, they helped Order.co achieve a 39x increase in conversions, with similar results across clients who needed more qualified leads and stronger pipelines.

They’re also deep into Generative Engine Optimization (GEO) and can help make sure your strategies are future-proof.

For B2B SaaS companies looking for an organic growth partner that’s focused on your ROI, Omniscient Digital is a solid choice.

3. Omnius

Omnius is a B2B marketing agency specializing in helping B2B SaaS and fintech companies grow through data-driven, tailored SEO and content marketing.

They deliver content and search strategy targeting both SEO and GEO that drives demos, trials, and growth, not unqualified traffic. This approach is great if you’re worried about losing clicks to AI search.

Their process blends market research, smart keyword mapping, and technical optimization to align strategy with how both people and AI engines discover and summarize your product. 

The result is better visibility across all types of search, including branded search, which helps drive real results from high-intent searches.

Omnius’s team is made up of business owners who bring firsthand experience and proven strategies to every engagement. 

You’re working with people who’ve built and scaled companies themselves, not just read about it.

They also intentionally limit how many clients they take on so they can stay deeply involved and operate more like an embedded team than a third-party agency. 

Their smaller client list allows them to offer daily consultation and provide hands-on guidance across website updates, technical SEO, content strategy, and broader business growth.

If you’re in SaaS or fintech and want the scale of an agency with the attention of a small team of consultants, Omnius is a strong choice.

4. Mike Khorev

Mike Khorev is another consultant who’s well-known in his field after over a decade of B2B, SaaS, and tech company experience.

If you search for “SaaS SEO Consultant” or “B2B SEO Consultant,” he’s one of the first results that appear.

That doesn’t happen by mistake. He obviously knows what he’s doing.

But ranking alone doesn’t just make him a solid SEO consultant for SaaS. 

He has plenty of case studies showing what he’s done for other SaaS companies, like Incapsula who has seen a 100% YoY traffic increase and Time Doctor’s 2000% trial increase during their engagement.

Mike’s strategies are grounded in analytics that help define your ideal customer profile and identify the best channels to reach them.

He bridges strategy and execution by setting up tracking, attribution, and performance data to show which campaigns actually drive growth and where to double down.

Once he knows who you’re targeting, he builds a content strategy that speaks directly to them, addresses their pain points, and drives conversions.

If you want someone who knows SaaS inside and out and won’t waste your time, Mike’s your guy.

5. Directive Consulting

Directive Consulting is a trusted partner for the world's largest tech brands, including Uber Freight Samsung, and Seagate.

Their team has generated over $1 billion in revenue for clients over the past decade and has a mix of services, including paid media, SEO, design, strategy, revenue operations, and video.

What makes Directive a standout option for SaaS companies is their “Customer Generation” methodology.

They align SEO and demand generation with measurable sales revenue, and integrate pipeline modelling with organic strategy.

With everything tied to a business outcome, you can be confident they’re focused on revenue, not traffic or keyword rankings.

Their whole goal is to help clients build winning game plans. And they’ve proven they can.

Directive Consulting is a great option for larger-scale companies who want an all-in-one growth partner.

6. Brendan Hufford

Brendan Hufford is another well-known consultant for B2B SaaS.

While he works as an independent SEO consultant for SaaS, he also owns an agency called Growth Sprints.

They’re especially great at the content strategy and execution side of SEO, focusing on positioning and storytelling that speaks directly to your ICP.

Plus, he’s probably one of my favorite people to follow on LinkedIn.

He almost always takes a no-bullshit approach to his posts and really knows how to offer unique value.

I always like his emphasis on moving away from traditional link-building methods to focusing on link-earning.

Creating content that naturally builds links instead of reaching out manually for them.

It’s an approach that feels more sustainable and brand-aligned, especially for SaaS teams trying to build trust over time.

So between his consultant and agency experience, and social media reputation, Brendan’s a great pick for anyone who needs to build a better search and brand presence.

7. Triple Dart

TripleDart is a well-known name in SEO for growth for SaaS companies.

Their approach to SEO is rooted in acquisition (focusing on the things that matter, not just vanity metrics) to help companies grow faster and smarter.

While SaaS SEO is their core strength, they also cover performance marketing, marketing automation, paid media, content marketing, and brand strategy.

That full-funnel approach helps attract, convert, and retain customers more effectively than any keyword-ranking strategy alone.

TripleDart's mission is to provide B2B SaaS companies with confidence, impact, and ease by supporting full-funnel growth without the cost of a large in-house team.

They’ve even developed their own playbooks to help SaaS companies launch, scale, and thrive through tailored, data-driven strategies.

With more than 100 clients spread across 12 countries and a team of over 80 professionals operating globally, TripleDart brings scale and specialization.

If you’re operating internationally or need wide-scale marketing help across platforms, Triple Dart can help.

8. Rock the Rankings

Rock the Rankings is a growth agency that only works with SaaS clients.

Their focus is on helping you scale customer acquisition through SEO (and GEO) that drives measurable revenue.

That starts with building a pipeline full of SQLs through targeted, high-intent search strategy.

With Rock the Rankings, you pretty much get the whole package.

They can help with consulting, link building, conversion rate optimization, and content creation.

With their “Grow Faster” framework, they’ve helped dozens of SaaS companies prove ROI early and turn SEO into a consistent growth channel.

The thing I like about them is that they go deep during the initial planning phase.

They take the time to understand your audience, your product, and your growth goals before building a roadmap that connects each step to real outcomes.

Being consultants themselves, they understand how much strategy matters and make it the foundation of every engagement.

If you want a SaaS-focused team that’s methodical, strategic, and easy to work with, Rock the Rankings is a great choice.

9. Simple Tiger

Simple Tiger is a marketing firm that primarily focuses on SEO for SaaS companies, including content marketing, keyword research, link building, and market analysis.

They’ve worked with companies like Stamped, PointerPro, and Perpetua, and have a collection of case studies where they’ve consistently made huge traffic and pipeline growth.

While I don’t know their founders personally, I’ve heard nothing but good things about them. 

And the quality of their work speaks for itself.

If you search “best SaaS SEO agencies” and check out other lists, you’ll notice that Simple Tiger is mentioned almost every time.

They work across B2B, B2C, and B2B2C SaaS, giving them a wide perspective on how different models grow through search.

No matter the project, their focus always comes back to driving fast, measurable growth that produces real ROI.

If you’re looking for an experienced SaaS SEO partner with the flexibility to handle any business type and a reputation for excellence, consider Simple Tiger.

10. MadX Digital

MADX is a well-known SaaS SEO agency built to help software companies grow through clear strategy and measurable outcomes.

They don’t waste time on spamming low-value keywords to increase unqualified traffic so their reports look better.

They build strategies centered around finding and attracting your ICP, so any traffic increases have the potential to make an impact on the KPIs that matter.

Each engagement’s roadmap is based on those KPIs, like sales-qualified leads, signups, demo requests, and free trials, with a clear connection between content and conversion paths.

Their team includes marketers and operators who have built SaaS products themselves.

That firsthand experience gives them an edge when it comes to understanding growth challenges and building strategies that actually move the needle.

MADX also keeps reporting simple and transparent.

Clients get interactive dashboards that show what’s working and where opportunities exist, so you know what’s coming next.

I like how they put an emphasis on generating results in 90 days and not the usual “it will take a few more months to work.”

They know what they can achieve in a short amount of time, and they know how to go after it too.

For companies seeking a partner who has been there before and works quickly, MADX is a good fit.

11. Accelerate Agency

Accelerate is a data-driven SEO agency founded on the principle of delivering genuine value for their clients.

They help SaaS companies increase qualified leads and MRR through a full-funnel organic strategy that blends analytics, technical optimization, and targeted outreach.

I love this in their about section: They were formed by SEOs who were frustrated with the subpar SEO services people were getting at premium prices.

Same.

They’re not just in it to bring on as many clients as possible; they genuinely care about the results they deliver and the people behind them.

By keeping a smaller client list, they’re able to give each engagement the attention it deserves and maintain full accountability from start to finish.

Accelerate also has a proven track record of driving growth and ROI for leading SaaS brands like Dialpad, PandaDoc, and Databricks.

They’re a great starting point if you’re looking for a SaaS SEO agency that gets things done.

12. Codeless

Codeless is a mid-size global agency built around scaling SaaS brands through content and search.

Their comprehensive solutions combine strategy, SEO, writing, design and video to drive organic visibility and growth.

They call themselves the “content arm” of SaaS marketing teams, taking on everything from audience research and keyword strategy through to publication and optimization.

Codeless’s process is simple: Align - Strategize - Implement - Scale.

That means they first lock in your brand and product positioning, map content to your growth stage and audience, then execute at scale.

They’re known particularly for long-form, high-quality content, including articles, pillar pages, and interactive formats, that are designed to rank, convert, and build backlinks.

This content happens at scale, with some clients receiving hundreds of assets per month thanks to their expert-powered content engine.

For SaaS teams that need to ramp up content output without sacrificing quality, Codeless is a strong option.

13. Virayo

Virayo is a SaaS-focused SEO agency that helps software companies grow by turning organic search into real customer acquisition.

They take a practical approach where everything they do ties back to demos, trials, and revenue.

Their site sums up their approach well: “Stop wasting budget on bad leads.”

The team is made up of former SaaS founders and operators who understand what it takes to grow a product from the inside.

That perspective shows in how they work. 

They start by understanding your ICP, your product, and your market before building a plan that connects content, search, and conversions.

They’ve helped companies across all stages, from early seed startups to enterprise-level SaaS, build steady pipelines via search.

One client even saw over 1,700 demos and nearly $3 million in ARR directly from SEO efforts.

Virayo is a great SaaS SEO choice for any cost-conscious business, no matter what stage you’re in.

14. Skale

Skale is a specialized SaaS SEO agency that takes a results-driven approach to driving growth for its clients.

Their main priority is qualified leads and MRR, not just more clicks or rankings.

Their team works across strategy, technical SEO, content, and link outreach to make sure everything ties back to revenue.

They pride themselves on going deeper into SEO than most, working to fully understand each client’s business while staying on the cutting edge of the SEO and GEO landscape.

Skale also understands what it takes to scale a SaaS company. 

Their strategies account for the longer sales cycles, complex funnels, and data-driven decisions that make traditional SEO less effective,

While I don’t know their founder Jake personally, I’ve come across his content plenty of times.

Just hearing the guy talk, it’s obvious he knows what he’s talking about.

Plus, he backs it up with real results, like 176% growth in revenue over 3 months or a 450% jump in signups within a year for clients.

If your current strategy isn’t bringing in qualified traffic, Skale’s data-focused organic search strategies can help you start seeing real results.

15. First Page Sage

First Page Sage is an SEO and thought-leadership marketing firm based in San Francisco with deep experience on lead generation for SaaS and tech companies.

They help companies become stand-out voices by ghostwriting expert-level content for your website that both ranks and converts.

They’ve worked with big names like Salesforce, Microsoft, US Bank, Logitech, and Verisign.

But they don’t just chase big logo companies. The majority of their clients are mid-sized companies and startups.

For every engagement, First Page Sage starts off by putting together a team that understands your industry, so content stays accurate, informative, and reliable.

They also map your ICP, study your product, and build content that answers your buyers’ real questions.

From there they focus on SEO, PR, and CRO so you get more leads, not just traffic.

If you’re ready to build brand credibility and generate leads from all your channels with highly tailored content, First Page Sage should be on your list.

16. Powered by Search

Powered by Search is a global team of SEO consultants that specializes in helping B2B SaaS companies grow.

They’ve worked with clients in complex spaces like insurance, healthcare, cloud computing, and cybersecurity — all industries where growth is tough and competition is high.

All places where product-market fit is strong, but growth doesn’t come easy and competition is high.

Their model is built around demand generation rather than just traffic.

They combine SEO, paid media, content creation, and RevOps to build marketing systems that drive demos, trials, and long-term revenue.

They’re so confident in their process that they guarantee 30% more SQLs in 90 days.

They also have one of the strongest content profiles in the industry.

Not only are they performing well on search, but their content is genuinely helpful.

I find myself reading their articles often, which says a lot about the expertise behind them.

PBS is a great option if you’re looking for a dedicated team of experts committed to driving revenue in tough spaces.

17. AUQ.io

AUQ.IO is a full-service SEO agency specializing in SaaS and B2B startups.

Their team includes SEO-trained developers, designers, content writers, and link builders so they can basically provide the full package for you.

They start by learning your business and your audience, digging into your market, product and sales funnel before making any major moves.

Then they build customized strategies for website launches, content libraries, link-building programs and analytics dashboards tailored for SaaS growth.

While I’m not familiar with them personally, I can vouch for them based on feedback I’ve heard from previous clients.

AUQ is legit and capable of full-funnel SEO work from development through content to links.

18. HawSEM

HawkSEM is a results-driven digital marketing agency that does a bit of everything: SEO, PPC, paid social, content, and conversion optimization.

It’s probably one of the first agencies on this list that doesn’t focus solely on SEO, but that doesn’t mean they don’t know what they’re doing.

I actually know a few people on their team, and they’re legit.

They’ve helped big enterprise brands like Verizon, Datadog, and Microsoft drive serious results through organic and paid channels.

Their case studies speak for themselves, with clients seeing major lifts in qualified traffic and What I like about HawkSEM is that they think beyond rankings.

They care about growth and ROI across the full funnel, not just a single channel.

So if you’re looking for an agency that can handle everything from search to CRO and knows how to tie it all back to revenue, HawkSEM is worth checking out.

19. Saffron Edge

Saffron Edge is a digital marketing agency that's been around for over a decade, started by Vibhu Satpaul.

They specialize in helping SaaS grow through conversion-focused SEO.

Their services cover everything: organic and paid channels, content that actually speaks to your ideal customer, social media, and even full website builds.

With a team that claims 20+ years of combined experience, they’ve helped startups and enterprise SaaS alike boost traffic, generate leads, and grow revenue.

What I appreciate is their seriousness about service.

They highlight clear communication, long-term partnerships, and ongoing support that keeps you informed and involved in the process.

That’s not something you see very often in SEO, but it’s an essential part of reaching your maximum potential.

You know your audience best.

If you’re a SaaS business looking for an agency to partner with for your whole growth stack, Saffron Edge is worth a look.

20. Siege Media

Siege Media, out of San Diego, is one of those agencies that actually gets content and SEO right.

They’ve built a team of creatives, marketers, and SEOs who know how to make content that looks great and ranks.

Over the years, they’ve generated more than $148 million in client traffic value, which says a lot about their ability to drive meaningful growth.

They cover everything from content writing and design to interactive media, link building, and technical SEO.

Instead of chasing backlinks, they focus on creating high-quality assets that earn attention naturally, which I’m a huge fan of.

Their content is also some of the best out there.

Whether it’s on their site or from their founder, Ross Hudgens, their posts are consistently smart, transparent, and actionable.

I read their stuff regularly, and it always feels like it’s written by people who actually do the work.

If you want a content-driven agency that knows SEO inside and out, Siege Media is one of the best options around.

21. Flying Cat

Flying Cat Marketing is a full-service SEO and content agency built to help SaaS companies grow faster through organic and strategic channels.

They’ve assembled a strong in-house team made up of content creators and SEO experts who blend data with deep customer insight to create content that not only drives traffic but makes a real impact.

Their process goes beyond keyword lists and rankings reports. There’s no ToFu spam here. 

They dig into who your customers are, what they really want, and how to move them toward requests or sign-ups.

Some of their results speak for themselves: +227 % MRR in six months, +986 % qualified traffic, and +500 % demo requests in 10 months.

I also appreciate that they take pride in being a woman-owned and led agency. Their leadership team is almost primarily made up of women.

I don't know Maeve (the founder) personally, but I do like following her posts on LinkedIn.

I even have her post notifications turned on because they’re genuinely helpful/useful posts.

For SaaS brands that want content and SEO to drive real results, Maeve and Flying Cat deliver.

22. Smash Digital

Smash Digital is an agency focused on earning high-authority links that actually move the needle for SaaS companies.

They’ve focused for over a decade on link acquisition done right.

Links with real relevance, real value, and real business impact.

These aren’t random backlinks for vanity metrics. They’re strategically placed to boost both rankings and brand visibility.

It’s closer to digital PR than traditional link building, and it’s one of the reasons their campaigns tend to stand out.

Smash Digital’s team is led by long-time SEO veterans who understand what works (and what’s a waste of time).

They’re transparent, direct, and known for cutting through the noise, which I can appreciate.

If your SEO strategy is solid but you’re missing the authority to compete for high-value keywords, Smash Digital is a strong choice to help you close that gap.

23. Growth Plays

Growth Plays is a content-strategy and SEO agency laser-focused on B2B SaaS.

They marry thought leadership, product marketing, and demand generation into one seamless plan that’s tailored to your business stage.

If you’re early and need a go-to-market strategy, they’ll build the foundation.

If you’re established and ready to dig into the full buyer’s journey of your ICP, they’ll map that out too.

Their roster speaks for itself: clients like Lattice, Calendly, and Cortex have trusted them with serious growth plays.

They also embrace AI search and Gen AI, so they’ll help you scale your strategies and show up where your audience is searching.

If you want a B2B SaaS SEO agency to generate pipeline, not just pageviews, consider Growth Plays.

Knowing Whether You Need an SEO Agency, SEO Consultant, or Fractional SEO

While it’s not entirely necessary, I figured it’d be helpful to include a section on the differences between each role.

Some companies will need an SEO consultant, and others might need an SEO agency.

Really, the difference between the two (or three) in this case is your:

• Goals
• Budget
• Team structure

For companies without a content team in place, an SEO agency might be the better choice. They’ll easily help you scale by taking over for your content team.

If you do have a content team in place but need additional guidance on what to focus on, an SEO consultant might be the best starting place.

They’ll help act as strategy support for your team and will help guide you in the right direction.

A fractional SEO is kind of a more involved consultant.

Instead of only being involved on the strategy side, they’ll basically take on the role of an in-house team member.

So fractional SEO combines the best of consulting and the best of in-house guidance, giving you expert-level insights and someone to own and execute the strategy from start to finish.

The best thing is that you’re not paying a full-time wage for a senior member.

Why Even Listen to Me on This?

I've spent the last 5 years exclusively working with B2B SaaS companies as an SEO consultant.

I'm in the trenches every day working with SaaS brands across HR Tech, MedTech, FinTech, and more.

This isn't theoretical knowledge from blog posts or courses. It's hands-on experience with real campaigns and real results.

I've seen firsthand what works and what doesn't in this specific niche.

Unlike most SEO specialists who focus on vanity metrics, I measure success by pipeline growth and revenue.

My clients don't care about traffic increases that don't convert. They care about demos, trials, and MRR growth.

I've personally vetted each agency on this list through direct work, client feedback, or thorough evaluation of their case studies.

My list isn't a random collection of agencies who paid for placement or agencies I found through Google searches.

These are the companies I'd trust with my own clients if I couldn't work with them directly.

My Selection Criteria

Creating this list wasn't just about finding agencies that rank well for "SaaS SEO."

I evaluated each agency based on specific criteria that actually matter for B2B SaaS success:

1. Focus on Revenue Metrics – Every agency on this list prioritizes business outcomes like demos, trials, and revenue over vanity metrics like traffic and rankings.
2. SaaS Industry Knowledge – These agencies demonstrate a deep understanding of SaaS-specific challenges like long sales cycles, complex buyer journeys, and product-led growth.
3. Real Results – I've either seen their work firsthand, heard direct feedback from their clients, or thoroughly reviewed their case studies for concrete business impact.
4. Strategic Approach – Each agency prioritizes strategy over tactics, focusing on the full marketing funnel rather than just top-of-funnel visibility.
5. Transparent Communication – These agencies set realistic expectations about timelines and results instead of making unrealistic promises.

I deliberately excluded agencies that focus solely on traffic metrics, use outdated SEO tactics, or can't demonstrate clear revenue impact for their clients.

Wrapping Up: Your Next Steps

Finding the right SEO partner for your SaaS company doesn't have to be a shot in the dark.

Each agency on this list has proven they can drive actual business results, not just traffic or rankings.

Remember that the best agency for you depends on your specific goals, budget, and team structure.

If you're at an earlier stage with limited resources, consider starting with a consultant or fractional SEO.

For those ready to scale rapidly with a larger budget, a specialized agency might be your best bet.

Regardless of which partner you choose, focus on their understanding of the SaaS customer journey and their ability to tie SEO to revenue.

Ask for specific SaaS case studies that show pipeline and conversion metrics. Fluffy traffic numbers don’t sell SaaS.

And if you're still not sure which direction to take, feel free to reach out. I'm happy to point you in the right direction based on your specific situation.

Don’t settle for pointless keyword ranking reports, “just three more months” excuses, or teams that are impossible to get answers out of.

The right SEO partner can transform your growth trajectory. I've seen it happen time and again.

Now go find yours.