SaaS SEO Checklist: The Only Checklist You’ll Ever Need
Looking to get more out of your SEO? I mean you probably are if you landed on this article. Well hopefully I can help you out. Whether you’re starting with SEO or just looking to get more out of it, I’ve put this checklist together to help your SaaS perform better when it comes to […]
Content Audit for SaaS: 11 Ways to Audit Your Content
Key Takeaways This article will give you a full understanding of how to run a SaaS content audit. What you need to know, how to run it, and how to prioritize these pages. One of the common issues I see SaaS marketers make is just focusing on creating new content. There’s nothing wrong with new […]
Picking Between PPC or SEO for a SaaS
Looking to start your SaaS marketing campaign but need help figuring out where to start? It’s tricky to know where to start, especially when it comes to PPC and SEO for SaaS companies. Both channels have pros and cons, but PPC and SEO are ultimately necessary pillars for your SaaS marketing strategy. That’s not to say […]
HR Tech Marketing: Strategies to Fuel Growth
You’ve worked hard to build an innovative HR tech product with an intuitive user interface and features that outshine those of all your competitors. There’s just one problem — how do you reach potential buyers? You don’t just need an outstanding product to succeed in the ultra-competitive world of HR tech. You also need a […]
251 Inbound Marketing Statistics That Can Help Inform Your Strategy
Top Inbound Marketing Statistics The average marketer publishes an organic post on social media 3 to 4 times per week. Video marketing creates 300x more traffic to the website as compared to other forms of content marketing. (Enterprise Apps Today) Blogs are one of the top marketing channels for companies – second only to social media […]
Crawled – Currently Not Indexed: Common Causes and How to Fix Them
Crawled currently not indexed can be one of the most difficult technical SEO items to fix. Depending on how many pages you have on your website, you will run into this issue at some point. But what does crawled – currently not indexed mean? And how do I fix it? In this article, I’ll explain why your […]
The Top 16 SaaS Marketing Statistics You Need to Know in 2024
Key Takeaways This article will cover some of the top SaaS marketing statistics you should know in 2024. This list will include a mix of inbound (SEO, social, email) and outbound (PPC, LinkedIn ads, cold) marketing statistics. Here are some of the top statistics from the article. Nearly 36% use their blog posts as a […]
8 Ecommerce SEO Statistics Marketers Should Know
With SEO and e-commerce becoming a competitive field, staying ahead requires a complete understanding of SEO and how it might change in the next year or so. In this article, you’ll find a wide range of statistics that cover everything about e-commerce SEO. These e-commerce statistics are aimed at helping you understand the current landscape […]
How to Create a Solid Content Brief for SaaS Writing Teams
Whether you’re working at an SEO agency specializing in SaaS or on an in-house SaaS marketing team, you’ve probably created a brief for content once or twice. Content briefs are a great way to bridge the communication gap between the SEO and content teams. Without having a brief in place, it’s easy for both departments […]
Google Search Console Audit: Ultimate Guide
Key Takeaways This article will be a full in depth look of how you can audit your Google Search Console property. This will include everything from auditing your performance data to reviewing your page indexing report. This is will be a deep dive article. Google Search Console is a handy audit tool that should be […]